FAQ
Frequently Asked Questions
Take a look at our FAQs. If your question isn’t answered, get in touch and we will get back to you within one working day.
We are based in Clacton-On-Sea Essex, we work remotely with clients all over the UK.
Whether you are just starting out or looking to expand, we work with all budgets. Clients come up with budgets from £300 to over £100,000 monthly spends.
We provide a fixed monthly fee based on the number of hours needed for your campaign. So you know you’re getting charged each month.
We work on a rolling monthly contract. All we ask for is 30 days of notice if for any reason you want to stop working together.
While PPC is seen as a quick marketing method, it can take some time to perfect things. If you’re the type of person that wants to make snap decisions after one or two weeks of not seeing ideal results, this service won’t be a good fit.
Absolutely – you are in control of your account. You have 100% ownership of the Google Ads account, assets and any data that we include in the platform.
We put communication at the forefront of activity, making sure you are informed of key decisions on your account and have regular update meetings to go over progress. We provide scheduled calls, based on days/times that suit your needs, emails and any other project management platform that you would like us to plug into.
We ask, in order to offer professional PPC management at affordable rates, we need to spend the majority of your allocated time managing the account, as opposed to talking about it.
PPC is a balancing act, you need time to allow changes to settle in and gather enough data to make informed decisions. While each account is different we would expect during month one to start seeing positive results coming in.
We cover all sectors allowed in Google Ads and Microsoft Ads. We have experience in several of the more restricted and niche industries online and work with Google to getting your ads online.
Effective and efficient Google Ads management takes time and expertise – both of which you can expect from a Google Ads specialist. It is easy to underestimate the complexities of PPC advertising and staying on top of the latest trends. You’re likely to see better results, free up your time and better budget management from working with digital experts such as McAllister Digital.
McAllister Digital is a family owned group of digital consultants. We are made up of PPC specialists and designers, allowing us to provide the perfect combination of skills for your company’s needs. We offer a tailored and personal approach to digital marketing focusing on quality of work rather than quantity of clients, putting your needs first.